This partnership introduced the world to the all-new McDonald’s Worldwide Favorites Menu right in the heart of San Fransisco California, at Comedy Central’s Clusterfest event. This program created a custom experiential activation for fans that gave them full sized samples, a “tour around the world” and a chance to win a trip to one of the four highlighted global destinations of Australia, Spain, The Netherlands, and Canada.

Details: Television spot, Branded/Social video, Double Decker Tour bus, Photo activation, Product sampling, Influencer Integration and more

Role: Vendor Management, Talent Management

Collaborator Credit: rEvolution (fabrication/build)